About Us

Fundamentally, Primal is addressing a core problem with the Internet: our ability to create information has far exceeded our ability to easily and intelligently manage it. The world is drowning in information, wasting time and money on tedious and repetitive activities.

We believe that automation will revolutionize the Internet. We see it in the convergence of semantic technologies and the programmable Web, enabling computers to autonomously complete tedious and repetitive tasks.

Primal is one of the innovators catalyzing this exciting transformation. At our core, we are a platform company, leveraging over five-years of R&D in knowledge representation and software automation. Operating much like a utility, Primal distributes its software services and semantic data over the Internet to support the automation of Web, mobile, and data intensive products.

Our Innovation

Imagine having a personal workforce at your disposal: a colony of computerized assistants automating your online tasks by processing digital expressions of your thoughts. Primal is building that future today through an approach called thought networking.

Thought networking leverages two important disciplines in computer science: knowledge representation and software automation. As you work with thought networking products, your thoughts and ideas are captured in a machine readable form that we call a thought network. Software assistants (known as agents) use this thought network as a blueprint for your intentions – allowing them to automate common chores such as harvesting information, assembling content, searching for documents, and mining related ideas.

Thought networking allows you to effortlessly create personalized online experiences and content, at the very instant you articulate your needs. It avoids the need to endlessly search and surf through a glut of pre-packaged content, and provides a Web experience that quite literally works for you.

Our Technology and Intellectual Property

Thought networking relies upon Primal’s proprietary semantic synthesis technology. Our technology addresses two well-known challenges in knowledge representation for the consumer Internet: scalability and personalization (user modeling).

Rather than organizing content in advance and making consumers search through the resulting glut, our synthetic approach assembles information in real-time, personalized to the specific requests of each and every consumer. Primal’s synthetic and real-time approach to manufacturing semantic data allows us to operate our platform at Internet scale, right now.

Primal has secured a broad swath of intellectual property protection for our innovations. We have over 30 patents (granted and pending) worldwide and a growing portfolio of new inventions and innovations. Our intellectual property is under the management of our internal IP team with support from the ipCapital Group.

Our Products

Primal provides Internet automation products for consumers, publishers and developers, powered by our semantic technology platform. Our products enable more convenient and productive online experiences, personalized according to the thoughts and intentions of each individual.

Primal’s SaaS-based, self serve model enables individuals and rganizations of all sizes to benefit from the power of these products.

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Our Customers

Primal generates transactional revenue through software licensing and advertising. Our products are free for consumers.

We are currently conducting trials across three major target audiences: publishers, advertisers, and developers. We expect to begin preliminary testing and commercialization across our entire product mix by the close of 2010.

Our current testers range from Web scale publishing organizations and enterprise technology developers to small start-ups and entrepreneurs. If you would like to participate in our testing programs, please contact us. If you’d like to explore thought networking immediately, jump right in! Our consumer products are openly available.

Our Team

Primal has assembled a world-class team to pursue this opportunity. Our team possesses a diverse blend of business and technical experience in developing and commercializing advanced Internet technologies. We are supported by a seasoned board of directors and advisors.

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Contact Us

Our website includes additional information on our innovations, our technology, and our product offerings. We are also available through our support forums.

If you require additional information or would simply like to share ideas, please contact us. If you are interested in joining our team, see our career opportunities.

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Why the ant?

Ants are industrious, hardworking hunters and gatherers. They forage tirelessly and their efforts are coordinated by swarm intelligence.

Thought networking is an experience of autonomy and empowerment. In the near future, you will have a colony of computer assisted ants tirelessly working the Internet on your behalf.

The first Web was dominated by spiders. The next era will be swarming with ants.